http://freeinternetmarketingadvice.co.uk |
5. Google Adsense/A dwords |
http://freeinternetmarketingadvice.co.uk |
Internet marketing, how do these guys do it? Well I will try to give you an |
insight into the way this all happens. As mentioned in the contents above I will |
delve into the main tools of the internet marketer and the way these guys |
generate cash from their internet marketing businesses. |
I think of the internet as one big shopping centre with millions of shops to visit. |
Obviously you have your department stores, your big players who have 1000s |
of visitors a day walking through their doors and buying goods, these guys are |
known all over the world for their products. Then you have your medium size |
stores with excellent reputations and like the big guys very well known! Then |
you have your smaller com pact stores hiding in the lower annual rent band of |
the shopping centre, trying to make a living from the small amounts of visitors |
to their store, hoping that one day they will be up there with the big boys |
trading to the masses trying to get the traffic through the doors of their small |
shop (your home computer). |
Internet marketing is becoming harder and harder to actually achieve what we |
all want to achieve in this business, “what is that” some of you may say? |
“MONEY” money is what it is all about, and lots of it. There are a lot of players |
in this game and I mean a lot! The internet is crammed with marketers trying |
to make the one sale to the masses that will eventually lead to making him a |
millionaire. Its not rocket science selling something, its just the way you go |
about it. These guys are Innovators they are constantly thinking of new ideas |
to generate cash. Take the Million Dollar Home Page (MDHP) for example |
what an idea, this is going to generate at least one million dollars and from |
what? A web site that advertises other websites, but I bet you never seen |
anything like it before. I bought space on it because it was getting looked at |
over 1000 times per day, it also had a site rating of 7 this means that I would |
benefit from buying space because: |
1. I would be getting advertising from this site due to the amount of traffic |
2. I would be receiving a link to my site from the home page. The Million |
Dollar Home page would be indexed by Google probably every 24 |
hours so in turn my site would be indexed and the more links you have |
from top rated sites the higher up in the Google ranking you become. |
All the advertisers on the MDHP are doing the same, buying up space to |
generate traffic to their sites and receiving back links for their own site ratings, |
while all the time at the top of the tree the owner of the site is taking cash for |
very little effort due to the popularity of his site. Hats off to you for the |
What I am trying to say is if you have an original idea and a great sales pitch |
then you are on for a winner. The Million Dollar Hom e Page is just an example |
of how you can make a lot of money from one brilliant idea. Anyone in the |
http://freeinternetmarketingadvice.co.uk |
internet marketing business is only one idea/sales page away from making a |
fortune. It is just waiting for that idea to present itself that is the problem most |
of us have. The Million Dollar Hom e Page is now all sold out. |
http://pixelpromoads.com/ |
Not having a brain storming Idea leaves us with only one solution! Good |
honest hard work. There are a lot of copy cats on the internet, a good idea |
never stays private for long there is always someone right on your tail doing |
the same as you, which in my opinion is never a bad thing using another idea |
that works is always going to happen due to the shear size of the internet and |
the people using it as a business. |
Internet Marketing with E-books |
E-books are one of the best and cheapest forms of merchandise available on |
the Internet today. We are now in the information age and everyone is reading |
books and using the internet for information, after all what is the internet for? |
Finding out the answers to questions and there is no better opportunity than |
providing these answers in the form of an e-book. |
E-books have no overheads so you could sell over 10000 books and all the |
revenue you generate is pure profit, its nothing less than amazing selling |
something which cost you nothing! |
Buy a wide range of ebooks with resell rights from |
E-books with Resale Rights |
E-books with resale rights are an excellent source of income. You can buy or |
acquire an e-book for free, there are a lot of websites that have promotions for |
free e-books, try doing a Google Search for free e-books, some sites will have |
whole sections for free, also try signing up for site newsletters that offer you |
free e-books as a joining incentive (we will look at newsletter generators |
later.) When you have your e-books you can sell them to others for 100% |
profit, that is the beauty of resale rights and digital products you can |
reproduce your stock as many times as you like for free (no overheads.) |
A good step forward to generating profits is to own your own e-book website. |
Better still is having your own e-book website with your own written books |
available to buy. Writing and selling your own e-books is paramount to a |
successful e-book business. If you can think of a good idea for an e-book then |
do it! Sell it on after all you may be on for a winner and sell thousands. |
If you look on e-bay now you will find e-books everywhere and because most |
of these have resale rights these books are being sold by more than one |
person. Most e-books are being sold by quite a few people you may notice |
that sellers are selling some e-books with the same titles. Someone wrote |
these books and every e-book sold is a link to the author whoever sells the e- |
book. These e-books are not just on eB ay I have also seen them all over the |
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internet. The beauty of it all is that this e-book links back to one place and one |
place only the authors links, so everyone that reads this e-book will be taken |
to a website/sales page where ultimately more sales are generated. |
Writing your own e-book does take a little time and effort, however the results |
are well worth it for obvious reasons, links and money. First of all start with a |
simple word document like this one, write your e-book on your chosen subject |
then use a software converter. You can convert a word document into either |
.exe or PDF. Opinions vary on the format but I prefer PDF. You can acquire |
some free/trial software at: |
has various e-book compilers |
As I have explained writing your own e-book and having your own e-book |
website is a major step up the Internet marketing ladder. You can write an e- |
book on any subject you like because there is always someone who will read |
it, of course some topics sell better than others but once the e-book is written |
and has been sold it will be sold again and again (viral marketing) by others |
who wish to make a profit from selling e-books. This is where your website |
hyperlinks come into play! If you assum e that your written e-book is being sold |
by 100 people/websites around the world and each of these people/websites |
has 10 sales a day that’s another 1000 e-books sold per day that link back to |
your website. These links back to your website happen because in the |
contents of your e-book is a hyperlink to your website and if you advertise |
your link as something like “FREE E -B OOKS” the reader of your e-book will |
click on your link which will lead to more traffic and more sales from your |
website. The process then starts all over again because you have just sold an |
e-book which links back to your website, this also gives the buyer the |
opportunity to resell the e-book they have just purchased to others to make a |
return profit or give the e-book away. Whoever receives the e-book also clicks |
on the free e-books hyperlinks which links back to your website. So eventually |
the e-books you do sell will spread like a virus and will be passed from person |
to person and website to website all over the world. |
E-books without Resale Rights |
E-books without resale rights usually sell for a lot more than e-books with |
resale rights. This is due to the availability of the e-book, layout, and the |
information that is supplied. Resale rights e-books are everywhere because |
they have resale rights. E-books without resale rights are usually very good e- |
books they are content rich and also very inform ative and well written. E- |
books without resale rights still work in the same ways as e-books with resale |
1. They all advertise ways of creating more revenue for the author |
2. They can all have affiliate links incorporated in them |
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However with non resale rights e-books, if you have information that is highly |
sort after and does contain m arket value then writing and selling an e-book |
without resale rights can be extremely lucrative. |
One of the major suppliers of non resale rights e-books is ClickB ank. E-books |
that start their lives on ClickBank usually sell for around $50 and they all have |
an affiliate program (I will talk about affiliates soon) and a sales page. If you |
are going to buy an e-book for $50 dollars you would not just buy it on the |
strength of a brief description would you? To part with $50 dollars I want to |
read what the book is about and why I should buy it. That’s why a Killer sales |
page is required in situations like this, so building the perfect sales page is a |
must when selling e-books especially ones for a lot of money. When the |
potential customer reads your sales page you want them to need to buy your |
product like their lives depended on it, you want then to think that if they miss |
out on this opportunity they will regret it. It does not matter what product you |
are selling if your sales page is a winner then so are you! Obviously if you sell |
someone crap then they will never buy from you again, but the sales page is |
the gateway to the sale so it has to be a winner. |
Affiliate programs are an advertiser’s way of generating revenue through the |
use of other com panies/people. We will use ClickBank for example, when an |
e-book is submitted to ClickBank it is submitted with a sales page and an |
affiliate program. The affiliate programme will offer the opportunity for others |
to sell the product and in return a percentage of the sale price is given to the |
affiliate. If you take this book for example if you were to submit it to ClickBank |
and offer a 49% commission to all affiliates who sold it, affiliates would sign up |
to the ClickBank affiliate program and find this book in the lists of e-books and |
a hyperlink would be issued with a personalized ClickBank ID integrated |
inside the link. Place the personalized link on a website, in e-books or |
generally anywhere that the advertiser would think that will generate traffic. |
The personalized link will direct the customer to the sales page of this e-book. |
If they read it and buy the e-book you will receive 51% commission. So if 1000 |
people sell your e-book for you that’s $25.50 x 1000 = $25,500 which is quite |
a nice little earner for writing an e-book. |
Joining affiliate programs on Clickbank and prom oting other peoples e-books |
is even easier than writing your own e-book. Being an affiliate is easy m oney |
for very little work it is that simple. Can you now imagine how much money |
you would have made if you were an advertising affiliate of this e-book? 49% |
commission earned from every sale, say you sell 1000 that’s $24.50 x 1000 = |
$24,500 for only advertising and selling one guys e-book “WOW” now can you |
see the importance of affiliates in Internet Marketing. Here is a list of some of |
the top affiliate program companies. Please take some time to join and |
browse as these affiliate companies have thousands of affiliate partners. I |
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think you will be quite amazed at which companies you can actually be related |
Commission Junction has some of the best affiliate |
As mentioned above, ClickBank offers commission on all |
types of e-books from independent Authors. |
www.tradedoubler.com/pan/public |
Tradedoubler is ver y similar to commission |
junction in most respects |
www.affiliatefuture.co.uk |
Affiliate future in my opinion is not as good as the |
other three but it still has a lot to offer. |
some excellent companies to choose from here |
These are but a few of the affiliate companies out there, you can also become |
affiliates of stand alone companies for example 888.com have an excellent |
affiliate program 1 and 1 internet hosting also have a good program. No |
matter which companies/program s you join you will always make money from |
affiliates and your revenue will always grow. |
If you were to write an e-book about hair loss for example then in the e-book |
you may want to place a resources page somewhere in the contents. On this |
resources page place your affiliate advertiser’s link, which you acquired from |
Commission Junction, affiliate future, ClickBank and so on. Then as |
discussed earlier sell your book with resale rights and wait for the commission |
to come in! It’s that simple. Take advantage of all the ways you can use |
affiliates and it will pay off. |
Without a doubt one of the most important aspects in an Internet Marketing |
business, however building a good targeted mailing list is also a long drawn |
out process. Due to spamming laws you cannot just acquire a mailing list from |
anywhere or anyone and start sending out newsletters, to keep it legal and |
free from complaints to your hosting company you do need the targeted |
persons to agree to receive mail/offers from you. |
Newsletter sign up tools are an excellent way to expand your mailing list, also |
a good incentive is also required to catch the eye and grab a new sign up. |
Free offers are excellent incentives for new sign ups, most people when they |
see “free” will always read on and 9 times out of 10 will participate in whatever |
product that is being given away. |
Reproductive digital products are an excellent tool for free incentives, simply |
because they are of no or m inimal cost to the owner. Free software, pictures, |
e-books, any informational products can be used as a sign up incentive e.g. |
http://freeinternetmarketingadvice.co.uk |
“Sign up for our free no obligation newsletter and receive 10 free private label |
articles and free e-book converter software. Convert and sell for profit! Also |
receive as a lim ited bonus the eBay sellers Bible.” |
After reading the above statement your visitors may feel that that you are |
giving away quite a lot, which you are but at no cost to yourself. With |
statements like this you can just sit back and let the newsletter sign ups |
populate your mailing list with no worries of spam complaints. When you have |
enough, then it’s tim e to send out your first newsletter. |
There are a few important unwritten rules to play by when writing and sending |
1. Treat your newsletter audience with respect, don’t just dive in and try to |
sell them something they know nothing about. |
2. Target your newsletter to a related subject that the audience signed up |
3. Make the subject interesting, give excellent information that the |
audience can use and take on board and apply to similar situations. |
Learning something new which works. This will guarantee your next |
letter will be treated with respect. |
4. Give away more free products. Free products are always a bonus for |
5. When you have gained trust from your audience then and only then |
can you start to sell to them. As you have gained trust then the readers |
will not be thinking that you are trying to rip them off but rather |
providing a service. If you can make people money then the element of |
trust is established and you have a customer for life. |
When sending your e-mail with your newsletter link in you still have the |
arduous task of getting people to open your newsletter, so a good title is most |
definitely needed. Try titles like “its bonus time again” or “un-missable offer” or |
“Big Bonuses not to be missed.” You do need to make the reader interested |
and feel that they cannot miss out on reading the e-mail. |
Building up your customer base is tim e consuming to say the least, you will |
always have the newsletter sign ups who just want their free stuff and then |
cancel without even reading your material. For every new customer that reads |
your newsletters and appreciates the material and buys the items that you |
supply, it is this type of reader that you need. I for one would rather have 1000 |
dedicated readers and buyers than 10000 potential readers. |
Google Adsense and Adwords |
Google Adwords and Adsense are not the only P ay P er click search engines |
there are also Yahoo and Miva but for now we will concentrate on what |
Adsense and Adwords are and what they can do for you. |
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Google Adsense is a tool for all who have websites and want to create some |
ad revenue. Take an informational website for example “Internet marketing” |
the site sells nothing but allows the reader to find out some useful information |
regarding internet m arketing. The owner of the website can sign up for |
Adsense which allows for a small script to be incorporated onto the web page. |
This script will show advertisers ads that coincide with the content so when |
the reader is browsing the site and comes across an ad that’s reads “earn |
your internet marketing fortune” the reader is tempted to click on the ad. The |
ad then takes the reader to another page which has no relevance to you but |
because the reader clicked on the ad, Adsense logs this in your Adesnse |
account. Prices per click vary and Google do take a percentage of the |
revenue created per click. |
Google Adwords is a tool for advertisers to direct traffic to their web pages to |
hopefully create in one way or another som e kind of a sale. This is how |
Adsense appears on your webpage; it is basically someone running a Google |
Adword campaign and Paying Per Click (PPC) for the ad to be advertised by |
Google. The advertiser does not necessarily target your website especially, |
Google places the ads wherever the content is relevant to the PPC ad. |
Try generating your own traffic using Google Adwords. Running your own |
Adword campaign will generate traffic to your own website and therefore allow |
the visitor to click on your Google Adsense e.g. credit cards running an ad |
campaign with Google Adwords paying 20p per click with a maximum of a £5 |
limit per day using some low price key words from a key word generator like |
will allow you to choose some low cost key words |
that are regularly searched for on various search engines like Yahoo. If you |
are paying Google 20p per click and the visitor to your site is generating you |
$1-$5 per click you have a profit. |
Google is one of the most expensive of the PPC Adword search engine |
companies, if you use Miva you can get PPC ads for as little as 1p |
There will be days when you make nothing but the days of profit will out way |
the non profit. If you see an ad doing badly change it, change the key words |
just remember to keep an eye on your campaigns and find the ones that work |
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Generating traffic to your website is essential if you want to sell anything or |
create Adsense clicks. I suggest a few minor time consuming tasks to |
generate some valuable traffic to your chosen website. |
Writing an article a week around 500 words and submitting it to an article site. |
Article sites are indexed regularly and also are the contents links of these |
sites, so write an article and place your link on the bottom. Your articles can |
also be used by others. So the more your articles are used the more your |
links are passed around, if you write a fantastic article in a chosen subject |
there is no doubt it will be used in websites and other article directories. Try |
http://www.articlesheaven.co.uk/ |
Try to do the rounds on some public forums a couple of times per week. By |
making a few posts you can acquire back links to the site of your choice |
through your signature. However do adhere to the rules of the forum and try to |
be relevant in your topic. |
Create a bog or two on various blog websites, use a search engine and look |
for blog websites and sign up for a couple. Google’s blog site is called |
creating a blog allows the search engine robots to spider |
fresh content in the form of your blog. After your blog is created use a ping to |
inform the search engines that the content of your blog has changed, use |
to ping your blog sites. B loging and Pinging gets your |
site index very quickly and also creates back links to your website. To auto |
post to blogs you need some software called |
Get your site related to link directories of a high page rank, (to find out the |
page rank of a site download the Google tool bar) by doing this you will have |
links to high page rank sites witch will boost the page ranking of your web site |
and ultimately create more traffic. Here is a list of paid and unpaid directories |
for you to submit your site to: |
https://ecom.yahoo.com/dir/submit/intro/ |
http://freeinternetmarketingadvice.co.uk |
http://www.anewshop.co.uk/links.php |
You can also buy text links to a high page rank site on e-Bay, just do a search |
for “Page Rank Text Links” Also try |
information. Directories and text links do cost money but are all worth it for the |
amounts of traffic you will gain. |
Auto-responders are just that, they are programs set up to automatically |
respond when an email is sent to a certain email address, this can include a |
question, blank mail for a newsletter sign up and most of all a sale. |
Basically Auto-responders make your inform ation available 24 hours a day, |
365 days a year and greatly reduce your e-mail workload, I use auto |
• Customer support (FAQ’s) |
Using auto-responders for newsletter sign ups enables you to send a |
confirmation e-mail to the person who has committed to your newsletter. In |
this auto-responder you can include your download links to free items. |
Imagine receiving 100 newsletter sign ups per day and have to deal with |
everyone individually you would just not have the time. |
Customer support is particularly relevant to any new products or products you |
seem to be receiving a lot of enquiries about. Auto-responders allow you to |
set up predefined answers to the m ost likely questions about your products or |
services. Once again this will save you large am ounts of time answering |
repetitive questions to multiple e-mails. |
Using auto-responders for sales is another way to save time but also creating |
time for the buyer. Not all of us can be at our desks 24/7 to monitor received |
e-mails regarding a sale, so an auto-responder is the perfect solution. Set |
your auto responder to forward your product zip file, URL, download link, or |
whatever sources you use and your client will almost immediately receive |
their item. This will gain you respect in the form of reliability from your |
A great thing about auto-responders is they all collect e-mail addresses |
whether it be a sale or an enquiry and all of these can be added to your |
mailing list. Auto-responders can even be set up to email these people at |
designated times of the day, week, month or year. |
http://freeinternetmarketingadvice.co.uk |
Thank you for reading and I hope you picked up some Internet marketing tips |
to help you on your way in the world. Rem ember to always persevere in what |
you do and never give up! All your efforts will pay off in the end. Try to spend |
a day a week for an hour or two researching and finding new ideas and |
technologies to educate you in your quest. |
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